We are one of the few dancewear brands from Russia, we design and produce dancewear for women, men, and kids. Our audience consists of professional and amateur dancers.
Unique products | we have items in our collections that have a recognizable look, unique functionality, and provide a clear value proposition (translucent leggings, tulle skirts, leotards)Social media support | we support our partners in all our social media, for example on Instagram (55,5K followers) and on our websiteTrial order | you can order a few items (5-10-15) to test the market and collect feedback from your customers (we provide wholesale prices for the first order as well)
In stock | Most of our items and collections are usually in stock, so you do not need to preorder and wait
Seller briefing | we always support our partners with all necessary information for sales staff
Sales statistics | we provide all necessary information regarding our best sellers and most popular items to make your sales more effective
ORIGIN | Zidans is a Russian brand, active since 2015, previously known as Zefir Ballet
DESIGN AND PRODUCTION | design Team is based in Moscow and production facilities in the Central Federal District of Russia
DESIGN STUDIO | Zidans design studio is located in Moscow (Aptekarskiy lane, 4)
CLEAN LINES AND CLARITY | getting rid of elements and decoration which do not add, but distract attention, resources, and time; we strive for clean and clear, emphasising body lines, silhouette, and its surroundings
PLAY IN DETAILS | no life without humour, no clothes without play, at least in small details. enjoy
PERFECT FIT & FIELD TESTED | new models are tested by dancers and sportsmen, comments are considered before the item is launched into production
INCREASED FUNCTIONALITY | (1) one item is relevant for diverse dance and sports activities (2) includes several items in itself (3) might be transformed into another item (4) compatible with other Zidans items
LOOKS, NOT SEPARATE ITEMS | proposing full looks rather than separate items
Dancespirit, December 2023
Britanka.talks, November 2023
Мастера, July 2023
Marie Claire, May 2023
Рашн Фэшн, November 2022
Горящая Изба, October 2022
Soberger, August 2022
ЯПОКУПАЮ, July 2022
Snob.ru, June 2022
Sobaka.ru, June 2022
PEOPLETALK, May 2022
Afisha Daily, May 2022
Будни Гальяно, May 2022
Bolshoi Gorod, April 2022
Ballet magazine, March 2022
OnStage blog, November 2021
Vitrina Brands, August 2021
Glamour Russia, July 2021
MARIKA MAGAZINE, May 2021
A Dancer, September 2020
Marie Claire Taiwan, July 2020
Marie Claire Taiwan, May 2020
Mob Journal, March 2020
Shuba, March 2020
The Wonderful World of Dance, August 2019